We develop business leaders at Shalimar's who create value and think that the future belongs to those who can create it. As a result, we place a premium on honesty, originality, passion, a can-do attitude and above all, the will to achieve. By cultivating knowledge, creativity and innovation, we can increase our competitiveness. We believe that these capabilities will enable us to compete successfully in a worldwide economy and capitalize on emerging opportunities. We encourage people to strive for excellence and take great pride in being Indian. We keep our employees mentally stimulated and provide them the freedom to make their own judgments while also entrusting them with the duty of growing Shalimar's through innovation and experimentation.
Our goal is to continuously add value in order to improve our skills. We think that both the individual and the organization are responsible for professional development. A number of enterprise capabilities create potential for value addition: